Sometimes, a client approaches us with questions about their interactive product, but does not have the time, budget or inclination to commission a full-blown research project. M&ES Consulting was developed for these exact occasions.
M&ES Consulting provides clients with a thorough review of their app, website or other interactive product, conducted by two Media & Entertainment Strategies executives and supported by limited input from users/prospects. It is ideal for clients who are looking for cost-effective feedback focused on product design, architecture, organization and content.
M&ES Consulting includes:
- An independent review of the interactive product by two Media & Entertainment Strategies executives
- Development of hypotheses and recommendations based on the review
- Testing of these hypotheses and recommendations through limited research with target users
- A full written analysis, plus a verbal debrief
M&ES Consulting provides clients with enormous insight from experts in consumer behavior, but costs significantly less than a traditional research project and can usually be completed in a more time-efficient manner.